Essay on Documentary †Steve Jobs Billion Dollar Hippy, Bbc

DOCUMENTARY – STEVE JOBS: BILLION DOLLAR HIPPY, BBC RESEACH QUESTIONS – based on Steve jobs and Apple MARKETING THE BRAND 1. How has apple marketed itself to the world? How has it continued with its vision over the 25 years that it has been in business? At the conference, Jobs introduced the new generation of computer with Macintosh. The computer had interactive graphic and mouse. Moreover, it promoted the brand of Apple as the pioneer of computer technology. In other words, Apple changed the trend of technology with globalization and customer. 2. What is the company philosophy and vision? The vision and philosophy of company is dominating the global market through innovating software, hardware and services. Moreover,†¦show more content†¦What was the turning point for Apple in the early stages of its business that propelled its success? Apple II was a product to make the brand of Apple 5. By how much did the business grow initially when it hit the stock market? 6. Why did the company loose market share in the 1980’s after it had such incredible initial growth? The big problem is Jobs just focused on the appearance of computer, and the operating system of Apple is not strong enough to attract customer. On the other hand, Microsoft can contribute the perfect operating system which is Microsoft window. In addition, IBM is a big competitor which incorporates with Microsoft to offer perfect computer rather than Apple. That is a reason why most of people 7. What was the Macintosh computer named after? The name of Macintosh computer after was Mac 8. Who controlled the computer industry at the time the Apple Macintosh was introduced? IBM corporation 9. How did Apple take over the market share of personal computers? Catch up the demand of market. Furthermore, Apple can exceed Customer expectation in term of technology. 10. Why was Steve jobs fired from Apple? What impact did this have on the business and its future? The conflict between Steve and John Sculley who was Pepsi operation director, is invited to incorporate with Apple by Steve Job. 11. What did Steve Jobs do after he was fired from Apple? He worked for Pixaz cartoon corporation. Then he was a

Gandhi Vs. Greek Heroes - 936 Words

The definition of heroes has been evolved variously through the ages. Greeks defined heroes as brave, strong men or demigods who accomplished great quests during their lives. People nowadays may define heroes as people who are changing the world to become a better place. A hero is someone who has given his or her life to something bigger than oneself.1 Both Greek heroes and modern day heroes complete tasks which are nearly impossible for a normal human. Mohandas Karamchand Gandhi, who was the leader of activists in getting India independence from Britain, is a great hero to many people. Although Gandhi and Greek heroes have many similar and different aspects about being a hero, there are great reasons what make Gandhi superior. Both Gandhi and Greek heroes have great perseverance and endurance to achieve their goals. Gandhi was imprisoned many times in his life, but he never gave up, and tried his best to achieve India Independence and peace. One of his great efforts is â€Å"The Salt Satyagraha† which he marched 200 miles which was accompanied by thousands of people because the British imposed a tax on salt and made it illegal for Indians to produce from sea water.2 Greek heroes also had great perseverance in completing their quests. Jason, for example, complete a quest to get the Golden Fleece by enduring all difficulties and dangers and Heracles also completed his twelve labors because of his great perseverance and effort. Therefore, perseverance and hard work are importantShow MoreRelatedQualitative Research and Celebrity Endorsement24767 Words   |  100 Pagesproduct type. It is known to be playing the role of a signalling strategy. (Mustafa, 2005). Also According to Reynolds (2000) celebrity endorsement can give a brand a touch of glamour. Everything said and done, one have to weigh the potential risks vs. the potential rewards as celebrity endorsements are always a high-risk, high-reward situation and there is always a human element that you might not know about.( Miller 1994) 1.2  Research  Aim   The topic of celebrity endorsements and its elementsRead MoreManagement Course: Mba−10 General Management215330 Words   |  862 Pagesnext three chapters of the book describe how: (a) leaderNurture your mind with great ship is an interaction between the leader, the followers, and the thoughts. To believe in the heroic situation; (b) leadership develops through experience; and makes heroes. (c) leadership can be assessed and studied. The remainder of the Benjamin Distaeli, book uses the leader–follower-situation interaction model deBritish prime minister, 1874–1880 scribed in Chapter 2 as a framework for organizing and discussing variousRead MoreLibrary Management204752 Words   |  820 Pagesofficials, and board of generals, indicates an appreciation of various managerial functions. Socrates’ definition of management as a skill separate from technical knowledge and experience is remarkably close to our current understanding of it. The Greek influence on scientific management is revealed in their writings; for example, Plato wrote about specialization, and Socrates described management issues.3 In ancient Rome, the complexity of a huge empire demanded the use of management techniques.Read MoreDeveloping Management Skills404131 Words   |  1617 Pages269 United Chemical Company 269 Byron vs. Thomas 271 Active Listening Exercise 272 SKILL APPLICATION 274 Activities for Communicating Supportively Suggested Assignments 274 Application Plan and Evaluation 274 274 SCORING KEYS AND COMPARISON DATA 276 Communicating Supportively 276 Scoring Key 276 Comparison Data 276 Communication Styles 276 Comparison Data 276 SKILL PRACTICE Diagnosing Problems and Fostering Understanding: United Chemical Company and Byron vs. Thomas 278 Observer’s Feedback FormRead MoreLogical Reasoning189930 Words   |  760 Pages.............................................................................. 299 CHAPTER 10 Deductive Reasoning .......................................................................................... 312 x Implying with Certainty vs. with Probability ................................................................................ 312 Distinguishing Deduction from Induction ..................................................................................... 319 Review of MajorRead MoreOne Significant Change That Has Occurred in the World Between 1900 and 2005. Explain the Impact This Change Has Made on Our Lives and Why It Is an Important Change.163893 Words   |  656 Pagesavoid recognizing the capabilities of all women† (Shaarawi 1987, 131). In India a mass movement for independence developed after World War I, increasingly led by the single figure of Mohandas Gandhi. This movement marked a shift from the traditional strategies of the Indian Congress of which Gandhi was a member and which for much of its existence aimed for reforms in British policy in South Asia. After the war, the movement came to include millions of former servicemen and ordinary people

Cardiovascular Diseases A Health Challenge - 946 Words

Cardiovascular diseases continues to be a lingering health challenge globally (WHO, 2014) and also in the United States (CDC, 2014). Major efforts are geared towards tackling this health challenge; reducing the disease burden, addressing the underlying factors, as well as the risk factors. Preventing the onset of cardiovascular disease is the best approach and education is the most formidable tool for achieving the best results. For some individuals however, who already have cardiovascular diseases, treating and managing it, is the next best option and the tool for empowerment and proper management is education as well. Purpose Cardiovascular diseases occurs in many different forms, many of which can be prevented or treated with healthy lifestyle choices (Mayo Clinic Staff, 2014) and the tool for achieving this is by health education campaigns. Health education attempts to inform individuals and various populations and influence their behaviors towards healthier lifestyle choices aimed at an improved and healthier population (Minelli Breckon, 2009). As identified in the preceding paper, certain behavioral factors contribute to cardiovascular diseases, they include; tobacco use, physical inactivity, unhealthy diet, high sodium/salt intake and harmful use of alcohol (WHO, 2014). Thus, the aim of this educational campaign is to influence adoption of a healthy diet by reducing sodium content in food, as well as adopting physical activity (exercise) so as to reduce chances ofShow MoreRelatedCardiovascular Diseases : A Global Health Challenge949 Words   |  4 PagesCardiovascular diseases continue to be a ling ering global health challenge (WHO, 2014) as well as in the United States (CDC, 2014). 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Several studies doubts that genomic research providing any extra information about the possibility of getting common diseases, in cluding heart disease and stroke, since such a disease also involves one’sRead MoreDefining Overweight And Obesity : Bmi Interpretation1475 Words   |  6 Pagesat a normal or healthy weight, adults with a BMI between 25 and 29.9 are considered to be overweight, and adults with a BMI of 30 or higher are considered obese. †¢ What challenges do people face in trying to lose weight, even when they know the health risks? Not easy for them to take weight off, even though they know the health risks they are unable to change their eating behaviors, especially during family and friend gatherings. One of the ladies in the video said she had tried everything (diets)

Compare Contrast Perfect Compettiton free essay sample

A market is any place where the sellers of a particular good or service can meet with the buyers of that goods and service where there is a potential for a transaction to take place. The buyers must have something they can offer in exchange for there to be a potential transaction. Market structure: Market structure refers to the factors, such as size of the market, technological, cost and demand conditions and the barriers to entry and exit, that would affect the effectiveness of managerial decisions. We can also consider the market structure as describing the state of the market with respect to competition. Market structures Monopoly Perfect competition Imperfect competition Monopolistic competition c Oligopoly Overview: Perfect competition is a theoretical market structure. It is primarily used as a benchmark against which other market structures are  compared. The industry  that best reflects perfect competition in real life is the agricultural industry. We will write a custom essay sample on Compare Contrast Perfect Compettiton or any similar topic specifically for you Do Not WasteYour Time HIRE WRITER Only 13.90 / page For example , As there are millions of farmers who would produce rice amp; there are millions of consumers who would consume rice. In this case not a single buyer or seller could influence the price of rice. Perfect competition is a competitive market. Economist uses the term† competitive market â€Å"to describe a market in which there are so many buyers amp; so many sellers that each has a negligible impact on the market price. Characteristics of perfectly competitive market- 1. Large number of buyers amp; sellers: In perfect competition, there must be large number of buyers and sellers. Each buyer buys a small quantity of the total amount. Each seller is so large that no single buyer or seller can influence the price and affect the market. According to Scitovsky buyers and sellers are price takers in the purely competitive market. Each seller (or firm) sells its products at the price determined by the market. Similarly, each buyer buys the commodity at the price determined by the market. 2. Homogeneous product: Under perfect competition, the product offered for sale by all sellers must be identical in every respect. The goods offered for sale are perfect substitutes of one another. Buyers have no special preference for the product of a particular seller. No seller can raise the price above the prevailing price or lower the price below the prevailing price. 3. Free entry and exit: Under perfect competition, there will be no restriction on the entry and exit of both buyers and sellers. If the existing sellers start making abnormal profits, new sellers should be able to enter the market freely. This will bring down the abnormal profits to the normal level. Similarly, when losses will occur existing sellers may leave the market. However, such free entry or free exit is possible only in the long run, but not in the short-run. 4. Perfect knowledge: Perfect competition implies perfect knowledge on the part of buyers and sellers regarding the market conditions. As results, no buyer will be prepared to pay a price higher than the prevailing price. Sellers will not charge a price higher or lower than the prevailing price. In this market, advertisement has no scope. 5. Perfect mobility of factors of production: The second perfection mobility of factors of production from one use to another use. This feature ensures that all sellers or firms get equal advantages so far as services of factors of production are concerned. This is essential to enable the firms and industry to achieve equilibrium 6. Absence of transport cost: Under perfect competition transport, cost does not exist. Since commodities have, the same price it logically follows that there will be no transport cost. In the event of the presence of cost of transport, there will be no single price in the market. Transport cost occurs when there is no perfect knowledge of the market conditions on the part of buyers and sellers. . No attachment: There is no attachment between the buyers and sellers under perfect competition. Since products of all sellers are identical and their prices are the same a buyer is free to buy the commodity from any seller he likes. He has no special inclination for the product of any seller as in case of monopolistic competition or oligopoly. Theoretically, perfect competition is irrelevant. In reality, it does not exist. So it is a myth Profit maximization for a competitive firm: The goal of any competitive firm is to make profit. Three general rules for profit maximization under perfect competition are stated as follows: -If the marginal revenue is greater then marginal cost the firm should increase the output -If marginal cost is greater then greater then marginal cost the firm should decrease output -At profit maximizing level of output, marginal revenue amp; marginal cost are exactly same Example: Profit maximization for a perfectly competitive market.